Typograohy Task 3:Type Design & Communication
Typography Task 3:Type Design & Communication
15.5.2023 - 9.6.2023/Week 7 - Week 13
Bachelor of Design (Hons) in Creative Media
ZHAO GUANMEI 0363166
CONTENTS:
RECAP:
Click here refer to Task 1
INSTRUCTION
DESIGN PROGRESS:
RESEARCH
SKETCHES
DIGITALISATION
FONTLAB
POSTER DESIGN
FEEDBACK
REFLECTIONS
FURTHER READING
INSTRUCTION
RECAP
Based on Task 1 we learned about typeface design ,in this task we are required to create a typeface,that has the hallmarks of a good typeface：
subtlety or character
presence
legibility and readability.
The letters we will design: “a e t k g r i y m p n ! # , .” Upon
completion of the font, we will create a basic A4 size poster displaying the
font .
To do
-choose an existing font design Study the font by analysing its anatomical parts.
-sketches, explore a variety of options.
-upon approval begin digitization of the drawings( Adobe Illustrator and
later FontLab).
DESIGN PROGRESS
DECONSTRACTION
Firstly we have to choose an existing font design that adheres to the
direction that we would like to head in. The font I chose Bauhause 93
Regular the letter I deconstructed letter 'r' and 'p'
Fig.1.0 Deconstraction od letter 'r' (Week 10 1.6.23)
Fig.1.1 Deconstraction od letter 'p' (Week 10 1.6.23)
SKETCHES
At first, we have to prepare 5 different writing tools with 5 different
nibs to draw lines and circles and observe the difference between each
nib.
we are required to
use 5 different tools Write diagonal, horizontal, vertical and circular
lines in 5 different ways for each tool.Then use all 5 tools
Write 'AOTMX' in 5 different ways for
each tool.
Select one style from each tool and
write "a e t l g r i y m p n" in the selected style.
The tools I have choosen:
Gel Pen
Mildliner Brush Super Fine
Artline Supreme Permanent Marker 5.0 mm
Shanpie Ultra Fine Point 3.0 mm
Artline Calligraphy Pen 4.0mm
I tried to use this 5 tools practice , use different angles and methods
to practice drawing lines, circles and writing, and found that my
proficiency with different nibs was also different, especially with brush
pen. Below is a picture of me practicing with all the tools.
Fig. 1.3 practice (Week 8: 22.5.23)
After practicing, I used each tool to create five different
styles.
The following are the five types of fonts I write with Mildliner Brush Super Fine. The brush is the most challenging tool for me, because it is different
from the hard pen we commonly use. Its tip is soft and flexible, and it
takes a lot of practice to master its rendering level well
Fig. 1.4 sketch (Week 8: 22.5.23)
Then I used a Artline Calligraphy Pen 4.0mm. The most difficult thing for me with this pen is to use its Angle well,
because different angles can give different effects, especially using it
to write letters containing circles
Fig. 1.5 skecth(Week 8: 22.5.23)
Gel Pen I use most often,the pen that is just right for normal writing, but
seems is not suitable for writing bigger letters ,because it has the
thinest tip and is low readability for those letters.
Fig. 1.6 skecth (Week 8: 22.5.23)
Next, I came in just the right thickness and good control of
the Artline Supreme Permanent Marker, using it to write very smooth and convenient.
Fig. skecth(Week 7: 22.5.23)
Finally, there is the Shanpie Ultra Fine Point 3.0 mm, which differs from the neutral pen in that it has some rendering
effect, the nib is a circular plane, and if you pause a little you
have a rounded tip
Fig. 1.7 skecth (Week 8: 22.5.23)
Here is a selection of typeface that I have combined from each of the
five tools.
Fig.1.8 skecth (Week 8: 22.5.23)
Among these five typeface, my writing format is incorrect, so I adjusted
it according to Mr. Vinod advice and selected the final option for
practice.
Fig.1.9 practice final option(Week 9: 31.5.23)
DIGITALISATION
Fig.2.0 Final Sketch (Week 10: 6.6.23)
I used the letters ‘t d y’to set up the guides based on the
instructional video.
Ascender height
Capital height
Median
Base line
Descender line
Overshoot
.png)
Fig.2.0 progress of Set up guides (Week 10: 6.6.23)
I used the brush tool to roughly outline the glyph and then
adjusted it with curvature tool.
Fig.2.1 typeface adjust contrast (Week 10: 7.6.23)
-04.jpg)
Fig.2.2Digitaized letters(Week 10: 7.6.23)
Measurements from baseline
Ascender: 739 pt
Capital height: 682 pt
Median: 500 pt
Descender: -214 pt
Fig.2.2Digitaized letters and punctuations (Week 10: 10.6.23)
POSTER DESIGN
We are going to design an a4 size poster using the typeface of our
own creation
Fig.2.3 letters and punctuations in Fontlab (Week 11:
22.6.23)
Fig.2.4 kerning adjust in Fontlab (Week 11: 22.6.23)
Fig 2.5 poster design in Adobe Illustrator (Week 11: 22.6.23)
FINAL OUTCOME
FONT DOWNLOAD LINK
(Week 12 :26.06.2023)
PDF- Final Task 3 : Type Design and Communication "guanmei"- PDF
PDF- Final Task 3 Poster : Type Design and Communication
"guanmei"
FEEDBACK
WEEK 8
General Feedback:In this week ,we have to upload our task 3, we are required to use 5
selected tools to write 5 defferent fonts in each tool ,and end up with 5
designs upload.
Specific Feedback:font would be sloppy if I wrote it too fast. It is worth noting that all
words should be written in the specified format on the baseline to
facilitate the subsequent data. If designing lowercase letters, write
lowercase letters on the baseline. If it is uppercase letters, pay attention
to distinguish and lowercase letters.
WEEK 9
General Feedback:We will digitize the final choice into a font, and we
will choose the handwriting that is most suitable for
digitisation. Mr. VInod suggested that we can refer examples of modern typefaces on
the Internet before we start digitalisation. Digitisation only allows adjustments that enhance font
features.
Specific Feedback:The horizontal of letters E and T angles and lengths
should be the same, and the arcs of the letters P and R should be the same
WEEK 10
General Feedback:Keep letters consistent when digitising them.
Specific Feedback:For letter A should adjust its slope and
thickness to make it consistent with the other letters
WEEK 11
General Feedback:We browsed each other's blogger and gave feedback.Mr.Vinod also mentioned that punctuation should also be connected to the font design, for example, the stroke on the exclamation point should be the same width as the vertical stroke on the font, and the hashtag should not be too small.
Specific Feedback:
Feedback (Annika):explain what is going on in the progress of task 1 part B
-more further reading can be put
WEEK 12
General Feedback:Make sure that the font size of the poster is consistent, and adjust the kerning to make the whole look more suitable
Specific Feedback: The letter 'E' and 'R' should widen the kerning
REFLECTIONS
EXPEREINCE: I spent some time to understand the key points of typeface design,
and found that font design needs to pay attention to a lot of details. This
task has many interesting aspects, it allows me to integrate my own ideas,
personality and style into the font, and let me express unique visual style
and emotion through font design, so as to create a unique and personalized
font. And learn to notice subtle differences and balances in design.
OBSERVATION:Through the lessons of typeface design, I learned more about the structure
of typefaces, how to convert from handwritten typefaces to digital
typefaces, and how to use the X-height of letters, baselines, serifs,
decorative elements, etc. Knowing these terms helps me better understand the
elements of typeface design. Learn how to apply these principles to create
beautiful, easy-to-read fonts. Learn to use Fontlab to create and edit
fonts. Get to know the tools and features in the software for hands-on font
design.
FINDINGS:typeface design should not only maintain the beauty of the font, but also
complete its balance, consistency, fluency and uniqueness, so that it can
become a good font.
FURTHER READING
Fig.6.1website page of carticle (Week 10: 13.6.23)
I decided to read this article because we have learned about layout
in previous courses, but I am not very familiar with it, so I want
to have a deeper understanding of book page layout from this
article. The author introduces the main points of layout through
various pages as examples.
Fig.6.2classical layout forms(Week 10: 13.6.23)
Fig.6.3hand work setting elements in chapter opener (Week 10: 13.6.23)
Fig.6.4 exsample of book page spreads (Week 10: 13.6.23)
Adjust of details: The author pays attention to detail when
designing the pages of the book. He manually adjusts
letter spacing, letter size, and the position of chapter
elements
to ensure balance and harmony between the various elements on the
page. This reminds us to pay attention to every detail in book
design to ensure the best visual effects and reading experience.
The reader's Feeling : Successful book design needs to
consider the reader's needs and interaction with the book as a
physical object. Understanding how readers interact with books and
the physical properties of books can help us make better design
decisions to provide an enjoyable reading experience.
summary :the author provided his own insights and guidance
on page layout to help me understand how to design a successful
book, and it also emphasized the importance of details. These
ideas allow me to apply them to my own design,and the examples of
images in the article are inserted to match the text,
showing specific page layouts and design effects.,those pictures
help me understand the author's description better.
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