Typography / Final Compilation & Reflection
Typography / Final Compilation & Reflection
15.5.2023 - 9.6.2023/Week 7 - Week 13
Bachelor of Design (Hons) in Creative Media
ZHAO GUANMEI 0363166
LIST
Task 1: Exercise 1&2
Task 3:Type Design & Communication
Submission
Task 1: Exercise 1:Type Expression(3.4.2023-4.5.2023)
Type Expression - PDF(Week 13: 1.7.2023)
Type Expression-Animation
Task 1:Formating text
Final out come:
Font: Bodoni Std Book and Poster
Font size :36(heading),10(body)
Leading:22(heading),11(body)
Characters per-line:61
Alignment: align left
Fig. 1.2 Final Text Formating layout -JPEG (Week 13: 1.7.2023)
Final Text Formating layout -PDF (Week 13: 1.7.2023)
Fig. 1.3 Final Text Formating With Baseline - JPEG (Week 13: 1.7.2023)
Final Text Formating With Baseline -PDF (Week 13: 1.7.2023)
Task 2 : Typographic Exploration & Communication
Final outcome:
Fonts:bodoni std-blod(heading)
bodoni
std-book&extra blod (body)
Leading:11pt
Font size:9
Characters per line: 56
Alignment:left aligned
Margins:12mm
Gutter:5mm
Fig. 1.4 Final Editorial Spread-JPEG. (week 13: 2.7.2023)
Final Editorial Spread- PDF (week 13: 2.7.2023)
Fig. 1.5 Final Editorial Spread With Baseline - JPEG. (week 13: 2.7.2023)
Final Editorial Spread With Baseline - PDF (week 13: 2.7.2023)
Task 3:Type Design & Communication
Font Download Link :https://drive.google.com/file/d/1ZGLhNEZe40Tevd06FhVdnva5JgYQ0s07/view
Measurements from baseline
Ascender: 739 pt
Capital height: 682 pt
Median: 500 pt
Descender: -214 pt
Fig. 1.6 Final Task 3 : Type Design and Communication "guanmei"-
JPEG (Week 13: 3.7.2023)
Final Task 3 : Type Design and Communication "guanmei"-
PDF (Week 13: 3.7.2023)
REFLETIONS
EXPERIENCE:In this semester of learning typography, I gradually became proficient from knowing nothing about typography. We learned to use a lot of software to complete tasks, such as adobe illustrator, adobe indesign and fontlab. The task of typography is always full of pressure for me, but it also makes me gain a lot after completing the task. Mr. vinod gives us feedback on our work in every class and it makes me more aware of how the task was done, and it makes me more impressed with the class.
OBSERVATION:Through the layout design, I can observe the changes of font size, line spacing, kerning and other factors on the reading experience. For example, the difference in alignment can guide my eyes to flow with the font. The layout design can help me better understand and organize the content of the article, and make me more aware of the importance of layout for information transmission.
FINDINGS:I found that ideas and sketches are very necessary , when I developed this habit, I would not lose any idea that appeared in my mind. I also found that typopraphy should be clear and express the key points, which can be emphasized by font size and thickness.
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